Marketing
Articles
All of these
articles are about marketing. Marketing is how you let others know
about your business. How do you get people interested in your
product? What are the steps to follow in order to get your business
noticed? What kinds of graphics grab potential clients’ attention?
How do you best portray your company at a trade show? How do you
get more people to notice your company? How do you use the
available media to advertise? How do you direct your marketing to
target women as opposed to men?
For related
articles, see our sections on Branding, Public
Relations (or PR), and
Social Media
.
These topics - and
many more - are covered in this section. Each of these
articles is written by a qualified and skilled author who is an
expert in his or her respective field. These articles are
available on a non-exclusive basis for publication or reposting.
Also, check out
our free
marketing whitepapers, magazines, and resources.
Using the
Internet for Lead Generation and Tracking
Creative Ideas for Filling the
Revenue Gap
Promote Like A Showman!
Marketing in Today’s Economy…Back to the Basics
They Just Don't Get It
Take Your Business Networking
to a New Level
How to Market your Way out of
Tough Times
Outsourcing Your Marketing:
Should You Hire Outside Marketing Help Now?
Finding Marketing Success in
Uncertain Economic Times
Who Is Your Ideal Client?
Car Dealer, Heal Thyself
Your Book as
Your Business Card: Indie Book Publishing Provides Professionals
The Edge
Direct
Marketing Strategy: Testing
What’s Your Tagline?
Connect with Customers in a Slow
Economy
Your
Company's Future May Be Online
Creating
A Million Dollar Business Model
The Top 5 Mistakes of Social Media
Marketing
Top 7 Marketing Tricks to
Boost Your Business During The Recession
Get Your Direct-Mail Marketing Pieces
Opened and Read
Plan a Memorable Corporate Event,
Despite the Current Economy
The
No-Money-Down Marketing Plan: Improve Your Marketshare without
Spending a Penny
Host the Best Trade Show Booth on
the Planet!
Create A
Profit Powerhouse: Align Sales with Marketing to Maximize ROI
One More
Thing You Can Do to Get More Business
The
Threat of “Do-Not-Mail”
Conversion! Drive Attendance to Your Seminar
Outwit
the Competition: Use Nontraditional Low-Cost Marketing
Seven
Public Relations Secrets that Get Your Business Noticed
Get Your
Business Off The First Tee: Hit more greens and sink more putts!
Selling
the Intangible: How to Effectively Market a Service-Based Business
Relationship Marketing Can Help Your Business During Bad
Economic Times
Six
Reasons Why Face-to-Face Trumps Mass Marketing
Employ
Strategic Entertainment to Gain Competitive Advantage
Create a Giant Postcard to Market Your Business and Get Results
Fast!
Coping
With An Attendee’s Limited Attention Span
How to Make a Book Cover
Design
that Flies Off the Shelf!
Capture Clients
with Words that “Hook”
and Graphics that “Kick!
Why
One-Sheets are Must-Have Marketing Tools
What Do
You Need to Know Before You Design Your Own Logo?
From Logo to Legend - In 10 Simple Steps
The
Prescription for Direct Marketing Success
Mick
Jagger Killed the Mass Market!
Using TV
and Internet to Tap into the Baby Boomer Market
The
Triple Win of Cause Marketing
Five Steps to Building an Effective
Referral Network
Color Meaning: Symbolism and Color
Psychology of Common Colors
Ten
Fantastic Ways to Add Fun to Your Flyers
One-Sheet Says It All
Aligning
Sales and Marketing for Dynamic Growth
The
Impending “Do Not Market” Threat
The Five
Pillars of Digital Marketing
A
Marketing Boom: How to Attract the Baby Boomer Market
Marketing Triage
Trade
Show Time Management
Optimize
Your Trade Show Investment: The Power of Elegance In Action
Make
Your Next Trade Show Exhibit a Media Magnet
How
Not to Market to Hispanics
Acquiring New
Clients by Telling Them About You!
Creating
Passionate Clients: Grow Your Business with Relationship Marketing
Turn
Your Marketing Pieces into Marketing Masterpieces
Avoid
The 10 Biggest Direct Response TV Mistakes
Permission
Marketing: A Response to Do-Not-Call
The
Ten Percent Rule: an Answer to the Marketing Budget Mystery
Conquer
Your Niche!
The
Slippery Slope of Stopping Spam
Trends
and Tools: How to Effectively Reach Your Target Audience
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