A Team Effort To Sell High Ticket Items
By Mark Anthony
Because many sales people are hired for their independent
skills, some of them have no interest in the concept of team
selling. But little do these people know that a team effort can
help sustain relationships, especially with customers who are
willing to commit themselves to one supplier, in exchange for a team
of experts ready to meet their needs. By having a selling team, you
can bring high ticket sales into the organization. If you are
considering the team selling approach, you can begin by following
1. Identify and make a list of employees who presently have
contact with the customer. A well rounded team consists of
specialists from sales, services, technical support, etc.
2. Select a team leader and make sure that each member knows
his or her position on the team. Emphasize that all team members
have a meaningful role to fill for the customers’ satisfaction.
3. To give your team an opportunity to fulfill its
potential, make sure the team members receive all the training they
need to work efficiently with prospects and fellow team members.
Also, create an effective method in which team performance can be
monitored, and compared to the team’s goals. This will motivate
your team and keep them looking forward to the next sale.
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