Setting In 2010
Whether you read
this article in the beginning of the year or later in 2010 a great
question to ask yourself is “What are my financial goals this year”?
There are so
many products and strategies out there from annuities and life
insurance to mutual funds and fee based planning. One could argue
that one investment option is better than the next one but any solid
financial advisor will quickly tell you that it depends on the
situation. We are coached by our compliance departments to learn
about our clients’ risk tolerance and time horizon before making
investment advice. However, one of the main reasons I win clients
is because of my ability to help my clients indentify and set their
financial goals. This is based on the responses I get from my
clients who interviewed other advisors before they chose to do
business with me.
says in The Seven Habits of Highly Effective People to “Begin
with the end in mind”. I use this strategy in my financial planning
practice. Together with my client, we drill down to paint the
picture of how they want their retirement to look. Once they begin
to feel excited about some of the things they will enjoy during
retirement they can prepare to stay disciplined along the way. When
you walk past the refrigerator on your way out the door to work and
see those pictures of what your retirement future holds it is easier
to work harder with greater hope and conviction that you will
I love working
with clients who have a passion for where they are headed. People
with a dream and a goal are easier to advise and respond with more
enthusiasm to appointments and phone calls.
I encourage you
to sit and think about what kind of retirement you want. Talk to
your spouse and set realistic goals. Goals should be out of reach
but not out of sight. Don’t be afraid to stretch yourself. We tell
our kids that they can have and be anything they want in life. In
most cases, this is still true of each of us as adults.
As you consider
this, read a couple of other great authors on goal setting: Zig
Ziglar and Brian Tracy. Make
2010 your year and do something significant. Just remember, life is
like a boomerang. What you throw out in life eventually comes back
to you. And finally, as you achieve success along the way don’t
forget to reach out and pull someone along with you. The journey is
much more enjoyable when you share it with others. May God Bless
you and may all your dreams come true.
is a Financial Advisor in Tampa, Florida. His book is
Building Foundations By Setting Goals.
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